ZohoCRM is perfect for small companies since they do not have to invest a great deal of money upfront. They can tryout ZohoCRM free for 3 users as long as they want to and in the process, figure out what all they need to track and how they can gain by it. This approach of using the product live and seeing how it impacts business live gives a lot of flexibility to the small biz owners.

Since there is no upfront fee-commitment, it gives a whole lot more flexibility to the business.

It also gives one a proper perspective as to what the person is venturing into and what all are available in a biz-handling tool like ZohoCRM.

Once the basics are firm and growth happens, the users can start buying up more seats. Again, the advantage is that you are not tied to a mode-of-payment. You can pay annually. So if your business is going good and you want more folks to use it then just buy whatever seats are required. In bad times, if you have to let go of people, then you just delete their accounts and pay only for what you have. This flexibility gives businesses a wide range of options to handle their finances.

In fact, to get a business up may be difficult but to control it or shape it is just a click away!

Ross Dawson has a good article here :-
http://www.smartcompany.com.au/Premium-Articles/EntrepreneurOnline/20080225-Web-20-ross-dawson-future.html